Current location:sport >>
Thriving Home Services Empower Women
sport19514People have gathered around
IntroductionContact Us HomeNewsHighlightACWF NewsSocietyWom ...
- Home
- News
- People
- In-depth
- ACWF
Thriving Home Services Empower Women
ByZhang Yangfei May 30, 2022Nurela Usman (L) discusses nursing skills with fellow household management workers in Artux, Xinjiang Uygur Autonomous Region. [China Daily] |
Nurela Usman, a woman in her 50s who runs a home services company in Artux, Xinjiang Uygur Autonomous Region, said she has "very, very big goals".
She established her company, Wanshan Zhizhou, in April 2020 hoping to engage more local women in working and boosting their family incomes. The company now has 69 women offering more than 20 services including housekeeping, babysitting, cleaning, maternity and elderly care and nursing, covering thousands of households within the city.
These placements have greatly increased women employees' incomes, which can range from 1,000 to 10,000 yuan ($150 to $1,500) a month.
Nurela's business idea was prompted after working in social welfare homes for a dozen years. During that time, she looked after patients and mediated family conflicts, and she realized that the market potential was huge.
"In the past, women here had nothing else to do but cooking and taking care of children at home. Every time I mediated a family dispute, I found that the cause revolved around money. They couldn't earn enough," she said.
After doing lots of market research, she discovered the demand for home services was growing rapidly in Artux.
In order to open up the market, Nurela led a group of women to start a basic cleaning service and rolled up her sleeves to work alongside her employees. "Only by doing it myself could I better manage the team and serve customers," she said.
To increase the quality of the services, the company cooperated with a vocational school in Artux.
The company employees can receive professional training at the school while the students can gain work experience at the company. Nurela even visited Jinan, capital of Shandong Province, twice for senior care management training.
"Everyone has been very supportive. The vocational school, social welfare homes at all levels, the Party and the government," she said, adding that she received business startup funds of 150,000 yuan and social insurance subsidies of 18,000 yuan from the government.
Nurela has even bigger plans. With the company running smoothly, she wants to offer more support for local children and women by opening a kindergarten and a premarital school that gives training to young couples before marriage.
"In my work at social welfare homes, I found lots of young people resorted to divorce whenever a problem came up. They didn't know how to take care of children and the elderly or how to manage a family. They need more knowledge," she said.
As an orphan who grew up in an orphanage, Nurela said it was thanks to government support that she managed to get educated from primary level to university, and she wanted to return the favor by helping more women laborers find jobs.
"My thoughts are simple, just to help more rural women find jobs that are close to their homes, increase their incomes and improve their standards of living," she said.
(Source: China Daily)
32.3KPlease understand that womenofchina.cn,a non-profit, information-communication website, cannot reach every writer before using articles and images. For copyright issues, please contact us by emailing: [email protected]. The articles published and opinions expressed on this website represent the opinions of writers and are not necessarily shared by womenofchina.cn.
Comments
Magazines
Projects
- 2023 Women Science and Technology Innovation Pioneer...
Photos
- People Enjoy Blooming Tulips in Jinan, East...
- Flowers Bloom Across China in Spring
Special Coverage
Tags:
Reprint:Friends are welcome to share on the Internet, but please indicate the source of the article when reprinting it.“Cosmic Compass news portal”。http://fiji.spaceforanything.com/news-08f799944.html
Related articles
Messi in and Dybala out in Argentina squad for pre
sportBUENOS AIRES, Argentina (AP) — Lionel Messi is in and Paulo Dybala is out of Argentina’s squad for f ...
【sport】
Read moreWondrous Xinjiang: Xinjiang's mobile bazaar blooms ahead
sportURUMQI, April 19 (Xinhua) -- Amid joyful music, vendors enthusiastically peddled goods like nuts, ja ...
【sport】
Read moreReligious leader faces new charge in case that brought 5
sportInvestigators in southern Vietnam charged the 92-year-old leader of a Buddhist community with incest ...
【sport】
Read more
Popular articles
- Kate Hudson hits the stage to debut songs from her new album Glorious at star
- Georgia gymnastics coach Courtney Kupets Carter is fired after 7 seasons, no NCAA titles
- Man dies in fire under Atlantic City pier near homeless encampment
- China's BYD adds new dealership in Tokyo
- Lynn Williams breaks NWSL goal
- Owner of Bob Baffert
Latest articles
Travis Kelce downs whiskey shot on slice of bread at Kelce Jam without Taylor Swift
Jameson Taillon comes off the injured list and pitches Cubs to 8
Georgia gymnastics coach Courtney Kupets Carter is fired after 7 seasons, no NCAA titles
Buffalo Bills owner Terry Pegula explores selling non
Kosovo prepares a new draft law on renting prison cells to Denmark after the first proposal failed
Nebraska's governor says he'll call lawmakers back to address tax relief
LINKS
- China's Qin leads field into men's 50m breaststroke final at Aquatics Worlds
- Shanghai released 2024 events guide
- Xi, Honduran president exchange congratulations on 1st anniversary of ties
- Women's water polo preliminary at World Aquatics Championships 2023: China vs. Australia
- Commemoration ceremonies held to honor fallen heroes in SW China
- Members of Team Indonesia attend departure ceremony for Chengdu Universiade
- Greek athletes excited to attend Chengdu Universiade
- 'Art Film' series launched to celebrate filmmaking and masterpieces
- 'Art Film' series launched to celebrate filmmaking and masterpieces
- Chinese film festival kicks off in London